Company's Solutions

Customer Hijacking Prevention

You invest in delivering a superior online customer journey, but that’s not what 20% of your shoppers are seeing when visiting your site. Unauthorized ads are disrupting your customers’ journey and diverting them away to competitor sites, driving your conversion rate downwards and damaging your brand. These ads are injected into the consumer’s browser or device, allowing them to fly under the visibility of enterprises and skim online revenue. This problem is known as Customer Journey Hijacking.

Namogoo’s deep learning Customer Hijacking Prevention technology identifies and blocks unauthorized ad injections, ensuring online enterprises deliver their customer journey exactly as they designed. By eliminating these invasive promotions, online brands immediately lift their conversion rate by 1.5-5% and improve their key sales funnel KPIs.

Namogoo is currently protecting the customer journey for over 250 global brands, including JCPenney, Asos, Marks & Spencer, Asics, Samsonite, Argos, Lenovo and Dollar Shave Club.

Prominent Case Study

Samsonite Lifts eCommerce Conversion Rate & Marketing Campaign Results

Samsonite invests greatly into solutions that optimize the customer experience at every stage of their eCommerce funnel. When they discovered that 18.9% of their website visitors were being exposed to unauthorized ads promoting competitor offers, they turned to Namogoo to prevent Customer Journey Hijacking. After removing these unwanted disruptions from their customer journey, Samsonite has increased their overall conversion rate by 1.8%.

By using Namogoo's customer-side data, Samsonite has also maximized results for its valuable hijacked customer segment, increasing Return on Ad Spend by ROAS for its retargeting Google Shopping Campaigns.